cinch, the company that takes the faff out of buying a used car entirely online, is gearing up for Manchester Pride.
By sponsoring Manchester Pride, cinch is continuing its commitments to diversity and inclusion across its business.
cinch recognises, acknowledges, and is committed to having a diverse workforce to support all aspects of its business. This policy statement outlines its overall expectations to ensure fairness, equity, and inclusion across its workforce.
cinch’s employees asked for the company to take part in Manchester Pride, and it’s now delighted to be able to show its support to them and the wider LGBTQIA+ community.
As a scaling business, cinch wants to learn and understand how it can advance as an inclusive employer and continue to attract diverse talent.
At Manchester Pride this year, look out for members of the cinch People team positioned at a stand with the cinch music playlist pumping out.
They’ll also be handing out free swag and talking about careers at cinch, while understanding what people look for in a company. You’ll also spot the decorated cinch car and group of cinch walkers during the parade. Toot toot!
Hi, I’m Stewart, I’m the Principal Delivery Lead at cinch.
I’ve been at the company since April 2021 and have loved getting involved in a business that’s going from start-up to scale-up.
The culture at cinch allows me to be my authentic self – other than being a cis gay man, I’m also covered in tattoos, piercings and have a mullet. What’s more important to our team and our culture is what people bring to the table, and the different viewpoints that we get by having people who can be authentically themselves.
Even though we’re a relatively new company, we have the support from our leaders in the business to continue to push things forward.
That’s why I was excited when we put proposals forward to be part of Manchester Pride this year and our execs signed off. It’s great that this is a colleague-led, business-backed initiative, and it’s not been just seen as another marketing opportunity to rainbow-wash our LGBTQ+ community.
For cinch to support us better, we need to get our diversity policies and our colleague networks established. I’m actively working on getting our LGBTQ+ network up and running with our HR teams, so this will be a huge support to our colleagues and help to educate the rest of the business on LGBTQ+ issues.
For me, Pride is an opportunity to celebrate the progress that we’ve made and also to remember and remind others that we’ve still got a long way to go. We can lobby parliament to make legal changes, but it won’t make a difference if we can’t be visible and change hearts and minds.
I’m most looking forward to spending lots of time with my friends throughout Manchester Pride weekend. Other than being in the village surrounded by other fabulous LGBTQ+ people, we’ve got some plans outside of the village where we can just spend time together.
